Reflectors Allow Betabrand’s Flash Bag To Brighten Up Photographic Scenes


If you bring a reflector when taking photographs and a camera bag to carry all your gear, why not just bring a camera bag with a built-in reflector? That’s exactly what Betabrand did with the Flash Bag, a messenger-style camera bag with built-in reflective panels for adding more light to your scenes.

Equipped with foil prints under the flap, you simply unhook the buckles and lift the flap to bring a little extra light to any scene, amplifying the illumination from the sun, your flash, and any ambient lighting in the vicinity. No need to cram a separate reflector into a pouch on the bag, saving you from having to bring an extra accessory along.


The Betabrand Flash Bag comes with Velcro dividers in the main compartment, allowing you to create custom sections to hold DSLRs, lenses, and other gear individually. They’re removable, making it useful as an everyday messenger bag, as well, with the foil serving as a better way to light random selfies and Instagram photos you take throughout the day. It comes with eight pockets, including a padded laptop pocket (up to 15 inches), two side pocket, a zippered flap pocket, patch pockets, and various inside pockets.


Construction is water-resistant PU-coated nylon, which should keep your gear dry during those times the bag gets wet. Features include a detachable cross strap, a carry handle, and a 17-liter total capacity.

Now available on preorder, the Betabrand Flash Bag is priced at $78.40.

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