Cameras have always had the same general design -- the lens sit in front and the viewfinder (or, in today's case, the LCD) in the back. The Casio TRYX, however, changes things up, delivering something that's both unique and very functional.
Instead of the usual form factor, they put the lens and the display screen on separate movable parts. Twist it one way and you can have both lens and viewfinder on the same side, allowing you to take self-shots that are actually in focus. Basically, you can rotate it anywhere on a 360-degree axis, so you get tons of possible combinations. And the novel design doesn't even stop there.
Both the part that holds the lens and the part that holds the LCD can be spun. For the latter, though, you'll need to pop out the outer frame, which can then be used to hang the camera on a wall hook or stand it atop a table. It's a very clever design -- one that paves the way for a whole lot of shooting styles.
As for the camera itself, the Casio TRYX has an ultra-wide-angle 21 mm lens that can shoot 12 megapixel images and 1080p movies at 30 fps. This is paired with a 3-inch touchscreen LCD (960 x 480 resolution) that comes with iPhone-style touch-focus controls and a number of editing options that you can access right from it. There's built-in memory (unconfirmed size) that you can extend with an SD card. It measures 4.83 x 2.32 x 0.59 inches and weighs 5.47 oz.
The Casio TRYX is easily one of the smartest camera designs I've seen. If the shooting quality matches the brilliant form factor, this could prove a hit. It will drop in stores this April, in black or white, priced at $250.