Polaroid Pop Combines Analog Charm With Digital Instant Prints

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While Polaroid’s instant cameras are considered a relic of a past age, people just can’t seem to shake off the instant camera bug. So much so that we continually see new products that attempt to replicate the instant print in modern digital form. The Polaroid Pop is the latest to join the instant-print-never-die lineup.

Unlike the Polaroid Snap that took on a modern point-and-shoot profile, the new camera comes in a larger form factor that feels a lot more in line with the aesthetics of the legacy 600 series. Thankfully, it’s not as big as actual camera from the 600 series, so while it’s not likely to fit in your pants pocket, this thing can find a home in most backpack pouches and larger jacket pockets.

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The Polaroid Pop combines a 20-megapixel CMOS sensor, dual LED flash, and image stabilization, allowing it to capture photos with satisfying quality, all while recording videos at 1080p. For producing instant prints, it comes with an integrated Zink printer that shoot out 3.5 x 4.25 inch prints in the classic Polaroid format, complete with the border logos, so they look exactly like the Polaroids of old. There's also a 3.97-inch touchscreen LCD out front, so you can frame shots and navigate the camera's menu.

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There’s no built-in storage, although it comes with a microSD card slot for saving all your photos and videos. It also comes with both Wi0Fi and Bluetooth, so you can quickly sync photos with your phone for editing, all while being able to serve as a wireless printer for your other devices.

No pricing yet, but the Polaroid Pop will go on sale in the fourth quarter.

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